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PRIME by Logan Paul & KSI is more than a social media sensation, it’s a case study in how digital...
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Read MoreThe Outset, co-founded by Scarlett Johansson, takes a refreshingly simple approach in a skincare...
Read MoreEarly-stage hype often gives certain brands a strong lift, social influence, built-in fan loyalty,...
Founded by pop star Ariana Grande, REM Beauty has built its identity around vegan-friendly and...
When a celebrity starts a brand, they usually enter the market with attention already on their...
When a celebrity puts their name behind a brand, the runway to success is often shorter, fueled by...
Celebrity-backed brands often enjoy an initial boost, thanks to their cultural influence, loyal fan...
Finding high-potential brands to add to your retail portfolio, your prospecting pipeline, or your...
Get an in-depth analysis of the top beauty TikTok shops by revenue generated.
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