Redefining Trending: Why Retailers Need a Better Way to Read TikTok
Aug 12, 2025
Everyone talks about what’s “trending on TikTok.” Most of it is noise.
DTC News and Insights
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5 Ways to Analyze Brand Performance Across Social and Ecommerce Channels
Tracking brand performance means pulling data from DTC storefronts, social commerce platforms,...
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- TikTok Shop
10 Warning Signals That Show a DTC Brand Is Losing Relevance
Brand relevance comes down to measurable customer behavior, because brands that matter leave...
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- TikTok Shop
Brand Discovery: How Audience Data Helps You Find High-Potential Emerging Brands
Brand discovery determines how quickly retailers, agencies, logistics providers, and investors can ...
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Retail Insights
TikTok and QVC team up for star-studded Super Brand Day in LA
May 22, 2025
QVC is leaning into a 24/7 social commerce strategy via TikTok Shop, aiming to modernize its image,...
How Retailers Can Improve Customer Engagement and Loyalty Using Charm: A Data-Driven Approach
Apr 8, 2025
Customer expectations have shifted and according to a recent study, 65% of retail decision-makers...
Understanding the Investment Due Diligence Process in Venture Capital
Mar 25, 2025
Investment due diligence is a structured evaluation process that helps investors assess risks and...
Investment Due Diligence: What You Need to Know
Mar 25, 2025
Investment due diligence is the process investors use to review an investment before putting money...
Your Guide to Deal Sourcing: Process, Strategies, and Tools
Mar 25, 2025
Deal sourcing is the structured approach investment firms use to discover and secure high-potential...
Product Assortment Strategy: A Guide to Smarter Inventory Decisions
Mar 7, 2025
Product assortment strategy refers to how businesses decide what products to offer, how many...
The Top 15 TikTok Shops In The Beauty Industry
Get an in-depth analysis of the top beauty TikTok shops by revenue generated.
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