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The Solution that Works Like a Charm

4+ million

E-commerce brands

160+

Metrics tracked for every brand

50%

Reduction in research time reported by clients

Find ecommerce brands that fit your investment criteria

Source ecommerce brands that fit your investment criteria

Charm tracks >4M brands and identified fast-growing DTC’s like Caraway and Allbirds before they became household names.

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Get the in-depth data points you need for proper evaluation & due diligence

160+ metrics including the Charm Growth Score™, ad count, tech stack, marketplace, social media awareness, and more.

Frame 833Sourcing & Diligence - Data

Integrate the data into existing workflows for maximum efficiency & flexibility

Ingest the data however you want with our CRM integrations, API offering and flexible data feeds.

Sourcinng and Diligence - Integrate with workflows

Key metrics from Charm support Unilever’s acquisition of K18

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K18 is a high-performing hair care brand ranking higher in growth, success, and sophistication
than over 70% of other category brands leading to its acquisition by Unilever in December 2023

Charm Scores

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