Buy now, pay later services are becoming increasingly popular this holiday shopping season.
Here’s what you need to know:
A survey from Deloitte found that 37% of shoppers planned to use BNPL for holiday shopping.
According to Adobe data, orders using BNPL rose 68% the week through November 27th compared with the previous week.
Shoppers are increasingly using BNPL for low-priced goods. In fact, the average value of a BNPL transaction was down 6% on Thanksgiving, showing how inflation has affected shopping habits.
Find Which DTC Brands are Using Buy Now Pay Later Technology
Find DTC brands using buy now pay later technology with ourProspector. Click “Add Filter” and under the Tech tab click “All Technologies.” From there, you can type in technologies such asAffirm,Afterpay, andSezzleto see brands that are using these BNPL technologies.
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