In the fast-paced world of ecommerce, gaining a competitive edge requires not only a keen understanding of the market but also the ability to identify and connect with the right leads. Enter Charm, the premier ecommerce intelligence platform that empowers sales teams with unparalleled insights into millions of ecommerce brands. As a lead generation database, Charm leverages advanced AI and machine learning technologies to assist software companies, 3PLs, and agencies in building the perfect pipeline of qualified prospects within their ideal customer profile.

Prospecting Excellence with Charm:

Charm goes beyond traditional lead generation by offering a comprehensive set of tools to create an ideal pipeline. With the ability to prospect across an extensive array of 160+ metrics, including the exclusive Charm Growth Score™, Charm Success Score™, Charm Sophistication Score™, ad count, tech stack, marketplace presence, and social media metrics, Charm enables users to precisely target and qualify potential leads.

Metrics That Matter:

Charm stands out by tracking an impressive 160+ metrics, ensuring a holistic view of ecommerce brands. From lifetime ad count and social media growth to product count, monthly web traffic, growth rates, distribution channels, advertising exposure, tech stack, and reseller adoption, Charm provides a comprehensive analysis to guide strategic decision-making.

Methodology: Unveiling the Secrets Behind Charm's Magic:

Charm's success lies in its robust methodology. The platform employs crawlers that visit a staggering 2.5 million web pages daily, utilizing proprietary AI detection capabilities to identify and track every product SKU globally. By comparing individual SKUs, Charm detects brands and creates competitive peer sets. The process extends further with computer vision-powered image and text matching, mapping all related brand assets such as social media handles, resellers, distributors, websites, and ads. Finally, Charm's machine learning algorithms process this vast data, generating proprietary composite scores for each brand, offering a holistic view of their digital performance relative to their category peers.

Prospecting Made Simple:

Charm transforms the prospecting landscape by offering a user-friendly interface to build the perfect pipeline. With the ability to prospect across diverse metrics, users can fine-tune their approach based on the Charm Growth Score™, Charm Success Score™, ad count, tech stack, marketplace presence, social media metrics, and more.

Integration for Success:

Charm seamlessly integrates with CRM platforms, supercharging lead scoring and saving valuable time. By utilizing key metrics from Charm, sales teams can quickly understand which leads align with their business goals, increasing win rates and overall efficiency.

Tailored Messaging for Maximum Impact:

One of Charm's standout features is its ability to personalize messaging based on key data points. By leveraging insights from Charm, sales teams can enhance email open rates and increase their chances of closing deals with a more targeted and personalized approach.

Elevate Your Ecommerce Game with Charm:

In the dynamic landscape of ecommerce, Charm's lead generation database is a game-changer. With its advanced prospecting capabilities, in-depth metric tracking, and powerful methodology, Charm empowers sales teams to unlock new opportunities and stay ahead of the competition. Elevate your lead generation strategy with Charm and redefine success in the world of ecommerce.

Get further insights into brands in any ecommerce category when you request a free trial of Charm.io today.

Have questions about Charm? Attend our upcoming Charm 101 webinar to hear from our Customer Success Managers about how to build the perfect pipeline and find ecommerce insights with Charm.