In a major move to boost online efficiency and delivery speed, IKEA has acquired U.S.-based logistics tech firm Locus. Here's what you need to know:
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IKEA acquired logistics tech firm Locus, aiming to simplify delivery operations, reduce global delivery costs by $117 million annually, and enhance customer experience through better tracking and flexible delivery windows.
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Locus, valued at $300M in 2021, uses AI to automate route planning and order grouping, replacing IKEA’s manual logistics processes and piloting first in the U.S. and U.K.
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Online sales have surged, now representing 28% of IKEA’s total retail sales in FY 2024, more than doubling from 11% in 2019.
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Locus will operate independently post-acquisition, continuing to serve other clients beyond IKEA.
The Data Behind DTC Brand IKEA
IKEA is known for offering a wide range of well-designed, high-quality, and practical furniture and home accessories at affordable prices, bringing everything a home needs together under one roof.
IKEA
Charm Growth Score: 73.95
Charm Success Score: 77.38
Fastest-Growing Channel: Facebook
IKEA offers affordable, well-designed furniture and home accessories that combine style, quality, and functionality for every home.
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