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In 2023, revenue from apparel and accessories sold online generated 134.5 billion dollars in the U.S. alone, and it is estimated that by 2029 that number will increase to 219.3 billion dollars (Statista).
👗 We partnered with Chew on This to publish a leaderboard of the top 25 fastest-growing DTC clothing brands right now.
📈 In this report, we provide insights into the data and metrics driving the success of these fast-growing brands.
📊 Chew on This shares their expertise on what this data can tell us about trends and DTC success in the apparel category overall.
Walmart is revamping its apparel specifically for the Gen Z customer. Here's what you need to know:
- Walmart has revamped one of its biggest private labels, "No Boundaries" and will be relaunching it in stores and online July 16.
- Retailers such as Macy's, Stitch Fix, Dillards, and Target have steadily launched new or revamped private label fashion lines with private label sales rising 6% in the last year reaching $210 billion.
- Walmart is refreshing its private brand portfolio to resonate with its core customers as well as appeal to reach younger customers such as Gen Zers.
- No Boundaries aligns with Walmart's latest string of efforts to gain traction in its fashion and apparel products.
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