Smaller food and beverage brands are leveraging the internet to distribute products to their hyper-specific audience. Here’s what you need to know about trends in the DTC food and beverage space:
- Many DTC food startups are seeing success as they cater to specific dietary needs. US online grocery sales are projected to hit $187.7 billion in 2024.
- Search volume has increased by 153% over 5 years for the plant-based brand “Laird Superfood” and has grown by 45% over the past 2 years for a high-protein, low-carb breakfast cereal “Magic Spoon.”
- According to a report from Exploding Topics, worldwide sales of plant-based “meat” products are expected to grow to over $35 billion in 2027.
- America’s food system is becoming decentralized. “Fruits and vegetables grown locally around the country will shorten supply chains, require less fuel to transport, and provide fresher produce year-round to consumers.” Said Chris Rawley, CEO of Harvest Returns
Breaking Out Food and Beverage Brands
RYZE Superfoods
Growth Score: 94.5
Drink RYZE mushroom coffee for better focus, lasting energy, and superb immune support.
Bobbie
Growth Score: 94.0
European style organic infant formula that meets the U.S. FDA’s nutritional requirements. Bobbie is the only female-founded and mom-led infant formula company in the U.S.
Javy Coffee
Growth Score: 92.2
Grab your favorite glass or mug, then add 1–2 tablespoons of our Javy liquid coffee concentrate to water, milk, deserts or anything else.
Athletic Brewing Company
Growth Score: 92.2
Pioneering a revolution in non-alcoholic craft beer. Brewing high-quality, great tasting non-alcoholic beer for today’s healthy & active beer lover
Get started with a free Charm account here and attend our upcoming Charm 101 webinar to hear from our Customer Success Managers about how to build the perfect pipeline and find DTC insights.
Questions about Charm?
Attend our monthly Charm webinar where our Customer Success Managers will show you how Charm can help you grow your business.
Book a Demo