All Posts

The Top 10 Fastest-Growing Wedding Brands

In the dynamic world of wedding planning, where trends are ever-evolving, these top 10 wedding brands have emerged as the fastest-growing, as per Charm’s Growth Score™. From bridal gowns to accessories and everything in between, these brands have successfully carved a niche in the wedding industry, creating waves with their unique offerings and innovative approaches.

1. Grace Loves Lace

Screen Shot 2023-11-14 at 5.21.22 PMGrace Loves Lace is a renowned name in the wedding fashion scene, specializing in bohemian-inspired bridal wear. Their ethereal and romantic wedding dresses have gained immense popularity among modern brides seeking a unique and free-spirited look. Grace Loves Lace has effectively combined quality craftsmanship with a distinct design aesthetic, making them one of the best bridal brands to watch.

2. Birdy Grey

Screen Shot 2023-11-14 at 5.21.59 PMBirdy Grey has disrupted the bridesmaid dress market by offering affordable and stylish options. Known for their wide range of color choices and inclusive sizing, Birdy Grey has struck a chord with brides looking for elegant and budget-friendly options for their bridal party. This brand's success lies in its commitment to making the wedding experience not only beautiful but also accessible.

3. Staghead Designs

Screen Shot 2023-11-14 at 5.22.52 PMStaghead Designs has redefined the wedding ring market by specializing in unique and custom-designed rings made from unconventional materials. Their success story is rooted in the personalized touch they bring to each piece, allowing couples to create symbols of love that are as unique as their relationships.

4. Pressed Floral

Screen Shot 2023-11-14 at 5.24.07 PMPressed Floral has revolutionized the wedding invitation game with its innovative approach to stationery. Specializing in beautifully crafted pressed flower designs, this brand offers couples a chance to incorporate nature's beauty into their wedding invitations. Pressed Floral's success can be attributed to their commitment to sustainable and visually stunning wedding stationery.

5. The Knot

Screen Shot 2023-11-14 at 5.24.52 PMThe Knot, a household name in the wedding industry, continues to dominate the digital wedding planning space. From wedding websites to registries and vendor recommendations, TheKnot provides a comprehensive platform for couples to plan their special day. Their success is a testament to their adaptability and ability to stay ahead in the ever-changing landscape of wedding brands.

6. Show Me Your Mumu

Screen Shot 2023-11-14 at 5.25.35 PMShow Me Your Mumu has become synonymous with chic and playful bridesmaid dresses. Known for their trendy designs and vibrant color palettes, this brand has successfully tapped into the desire for bridesmaids' attire that can be worn beyond the wedding day. Show Me Your Mumu's success is rooted in its ability to blend style with versatility.

7. Azazie

Screen Shot 2023-11-14 at 5.26.22 PMAzazie has made a mark in the wedding industry by offering affordable and customizable bridal gowns and bridesmaid dresses. With a direct-to-consumer model, Azazie provides brides with the opportunity to have a tailor-made experience without the hefty price tag. Their success lies in making the best bridal brands accessible to a wider audience.

8. Mohsin Naveed Ranjha

Screen Shot 2023-11-14 at 5.27.04 PMMohsin Naveed Ranjha brings a touch of luxury to the list with its opulent bridal wear. Known for exquisite craftsmanship and intricate detailing, this brand has become a favorite among brides seeking traditional yet contemporary designs. Their success is a testament to the global appeal of their regal bridal collections.

9. Olivia Bottega

Screen Shot 2023-11-14 at 5.27.42 PMOlivia Bottega is making waves in the wedding fashion scene with its dreamy and romantic bridal gowns. Specializing in delicate lace and ethereal designs, this brand caters to brides looking for timeless elegance. Their success is founded on a commitment to creating bridal looks that evoke a sense of enchantment and sophistication.

10. MOR Collections

Screen Shot 2023-11-14 at 5.28.38 PM
MOR Collections has gained recognition for its modern and minimalist approach to bridal accessories. From veils to headpieces, their designs offer a contemporary twist to traditional bridal accessories. The brand's success lies in its ability to cater to the evolving tastes of brides who seek accessories that complement their individual style.

These top 10 wedding brands are not only redefining the wedding industry but also shaping the way couples approach their big day. With their innovative products and customer-centric approaches, these brands are undoubtedly the fastest-growing wedding brands, making a lasting impact on the world of bridal fashion and wedding planning.


Get further insights into these brands and brands in any ecommerce category when you request a free trial of today.

Questions about Charm? Attend our monthly Charm webinar where our Customer Success Managers will show you how Charm can help you grow your business.

Questions about Charm?

Attend our monthly Charm webinar where our Customer Success Managers will show you how Charm can help you grow your business.

Book a Demo

Let's Get Started

Join the top companies around the world that are using Charm to close deals.