Sales teams often waste valuable hours chasing leads that will never convert. Outdated contact lists, incomplete brand profiles, and missing growth signals all lead to low conversion rates and lost opportunities. Charm changes that by delivering the most accurate and actionable ecommerce prospecting data available.
Why Prospecting Feels Inefficient
Even the most seasoned SDRs and account executives run into the same roadblocks when building a pipeline: incomplete records, outdated information, and a lack of insight into whether a lead is actually ready to buy. These gaps don’t just slow things down but also waste valuable selling time.
- 45% of SDRs say their biggest hurdle is incomplete data (LinkedIn’s Global State of Sales 2022), forcing them to spend hours piecing together missing details.
- 27% of sales reps’ time is lost to inaccurate or outdated B2B data (ZoomInfo), delaying outreach and hurting momentum.
- 42% of lead gen experts cite poor data quality as a major barrier to building a qualified prospecting pipeline (Brighttalk), making it harder to focus on leads with real potential.
Reps spend more time researching than selling, with fewer qualified conversations making it into their pipeline. Charm changes this by connecting verified contact data with real growth signals, so every lead on your list is worth your time.
Charm Turns Data Into Qualified Prospects

Charm enables teams to identify ecommerce brands that are actively growing and ready to buy.
Target From 5M+ DTC Brand Profiles
Charm tracks over 5 million DTC brands by category, revenue range, ad count, tech stack, and more.
- Cut Research Time by 50%: Build precise lists faster.
- Work With High-Potential Leads: Focus on brands with proven momentum.
Prioritize Brands Showing Growth and Success
Charm surfaces brands experiencing measurable growth and seeking solutions to scale further.
- Better Conversion Rates: Engage with brands that are actively investing.
- Smarter Outreach: Avoid wasting time on stagnant companies.
Filter by Audience Demographics
Refine prospecting lists by audience age, gender, location, and other metrics to match brands similar to those you’ve already helped succeed.
- Relevant Matches: Target prospects that align with your past wins.
- Personalized Messaging: Speak directly to their audience needs.
Reach Brands Instantly With Verified Contacts
Charm provides verified contact info for over 1 million brands, enabling direct, immediate outreach.
- Shorter Sales Cycles: Get to decision-makers faster.
- Higher Response Rates: Connect with the right people from the start.
What Customers Are Saying
When a platform consistently delivers precision, speed, and reliable data, its users take notice and speak up. Charm’s clients, Hey Social and Wayflyer, are not just satisfied; they’re vocal about the measurable impact it’s had on their sales efforts and revenue growth.
“Some of our favorite things about Charm.io are the precision, time savings, and robust data that we get from the platform.” — Lucien and Simon Choucroun, Co-Founders, Hey Social.
“You could argue that all our revenue comes from Charm... Data coverage and data quality [is] the best compared to all the tools we’ve looked at.” — Pauric McGorry, Director of Sales Operations, Wayflyer
Prospect Smarter With Charm
Teams using Charm no longer waste time on low-quality leads. They build targeted lists in minutes, reach out to decision-makers directly, and focus their efforts on brands that are actively scaling.
Fill your pipeline with high-quality ecommerce prospects. Book a demo with Charm today and start connecting with brands that are ready to convert.
Questions about Charm?
Attend our monthly Charm webinar where our Customer Success Managers will show you how Charm can help you grow your business.
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