Euhomy: 3 Highlights from Its Home Appliance Sales Surge

Euhomy has made its mark as one of the top-performing U.S. TikTok Shop brands in the Home Supplies & Household Appliances category between December 1, 2024, and February 24, 2025. Known for its sleek and highly functional ice makers, refrigerators, and compact appliances, Euhomy has captured the attention of content creators and shoppers alike. The brand’s innovative and space-saving designs cater to modern lifestyles, making it a popular pick for TikTok’s DIYers, apartment dwellers, and home organization enthusiasts. 

Photo courtesy of euhomy.com

Euhomy: Growth and Success on the Rise

With a Charm Growth Score™ of 77.68 and a Charm Success Score™ of 66.87, Euhomy has shown steady upward momentum. These scores demonstrate the brand’s ability to attract new buyers while also delivering consistent customer satisfaction. 

By offering practical solutions like portable ice makers and energy-efficient fridges, Euhomy bridges the gap between performance and convenience. Their continued focus on product design, affordability, and functionality has helped build a loyal and growing customer base.

Euhomy Impressive U.S. TikTok Shop Sales

Euhomy has earned $3.4 million in sales over a three-month period on U.S. TikTok Shop, making it a standout brand in the competitive home appliance space. Much of this success stems from viral product videos and enthusiastic user testimonials showcasing the ease and practicality of items like the Euhomy ice maker. 

Consumers are drawn to the brand’s ability to blend sleek design with reliable performance, which translates perfectly in the visual-first world of TikTok. The brand's ability to convert digital engagement into real-time purchases further solidifies its position as a leader in the home appliance category.

Euhomy Dominates Channel Brand Visibility

Euhomy enjoys a robust presence across multiple digital channels, contributing to its increasing brand recognition. The brand ranks in the 97.3 percentile among online resellers, highlighting its strong product availability and demand. Its social presence, including 89.6 percentile on Facebook and 76.6 percentile on Instagram, reflects high engagement levels from its audience. 

With a 67.4 percentile in web traffic, Euhomy is also steadily building its direct-to-consumer ecosystem and enhancing long-term brand loyalty. These metrics signal that Euhomy is not only gaining traction across social platforms but is also building a solid foundation for sustainable ecommerce growth.

What's Next for Euhomy?

Euhomy’s success on U.S. TikTok Shop has proven its ability to connect with modern consumers through convenience, quality, and innovation. With strong sales and growing visibility across social and reseller channels, the brand is well-positioned to scale its direct-to-consumer strategy. As it continues to refine its digital marketing and expand its product line, Euhomy has a clear path to becoming a household name in compact and efficient home appliances. The next phase of growth may include deeper customer engagement, new partnerships, and broader market penetration both online and offline.

Charm.io is a powerful ecommerce brand prospecting tool that tracks the growth of over 4 million brands across a range of categories, including the home appliances and kitchen tech space. By subscribing, you can access deep insights into Euhomy’s digital and social performance, using advanced metrics that go beyond basic Growth and Success Scores to uncover new opportunities and competitive positioning.

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