World's Most Comprehensive Data for Investors
World's Most Comprehensive Data for Investors
Sourcing & Diligence for Consumer Investors
Sourcing &
Diligence
for Consumer Investors
Charm helps investors get the in-depth DTC and TikTok Shop data they need to properly source and diligence investment opportunities.
Charm helps investors get the in-depth DTC and TikTok Shop data they need to properly source and diligence investment opportunities.




The Challenge Investors Face
Conduct Data-Driven Sourcing & Diligence
Conduct
Data-Driven Sourcing & Diligence
Most consumer investors rely on limited or outdated metrics when sourcing or conducting diligence on growing brands. By the time a breakout brand hits the headlines, it's probably already too late. Use Charm data to get ahead.
Most consumer investors rely on limited or outdated metrics when sourcing or conducting diligence on growing brands.
By the time a breakout brand hits the headlines, it's probably already too late. Use Charm data to get ahead.


CORE FEATURES
How Charm
Helps Investors
Helps Investors
Charm equips investors with the tools to source and diligence brands with confidence.
Find Fast-Growing Brands that Fit Your Investment Criteria
Charm tracks over 5 million brands and ranks every one by our proprietary Charm Growth Score. We identified fast-growing brands like Caraway and Allbirds before they became household names.
Get the In-Depth Data Points You Need for Proper Evaluation & Due Diligence
Analyze brands using key metrics including category, Charm Growth Score, Charm Success Score, TikTok Shop sales, social metrics, demographic insights, revenue, and more.
Integrate the Data into Existing Workflows for Maximum Efficiency & Flexibility
Ingest the data however you want with our CRM integrations, API offering and flexible data feeds. Easily match brands to your investment thesis & segment companies based on desired attributes.

Find Fast-Growing Brands Brands that Fit Your Investment Criteria
Charm tracks over 5 million brands and ranks every one by our proprietary Charm Growth Score. We identified fast-growing brands like Caraway and Allbirds before they became household names.
Get the In-Depth Data Points You Need for Proper Evaluation & Due Diligence
Analyze brands using key metrics including category, Charm Growth Score, Charm Success Score, TikTok Shop sales, social metrics, demographic insights, revenue, and more.
Integrate the Data into Existing Workflows for Maximum Efficiency & Flexibility
Ingest the data however you want with our CRM integrations, API offering and flexible data feeds. Easily match brands to your investment thesis & segment companies based on desired attributes.

Find Fast-Growing Brands Brands that Fit Your Investment Criteria
Charm tracks over 5 million brands and ranks every one by our proprietary Charm Growth Score. We identified fast-growing brands like Caraway and Allbirds before they became household names.
Get the In-Depth Data Points You Need for Proper Evaluation & Due Diligence
Analyze brands using key metrics including category, Charm Growth Score, Charm Success Score, TikTok Shop sales, social metrics, demographic insights, revenue, and more.
Integrate the Data into Existing Workflows for Maximum Efficiency & Flexibility
Ingest the data however you want with our CRM integrations, API offering and flexible data feeds. Easily match brands to your investment thesis & segment companies based on desired attributes.

CORE FEATURES

Client Success
Investors
Win with Charm
Win with Charm
Identify Top Categories & Shops on TikTok Shop that Fit Your Investment Criteria
Analyze trending product categories & shops to inform your investment decisions. See which categories, shops, and products are driving revenue over time on TikTok Shop.
Identify Top Categories & Shops on TikTok Shop that Fit Your Investment Criteria
Analyze trending product categories & shops to inform your investment decisions. See which categories, shops, and products are driving revenue over time on TikTok Shop.
Increase Confidence in Investment Decisions with Proof of Brand Maturity, Funding, & Momentum
Use our verified contact information on 1M brands to reach founders directly with the right contact information.
Increase Confidence in Investment Decisions with Proof of Brand Maturity, Funding, & Momentum
Use our verified contact information on 1M brands to reach founders directly with the right contact information.
Reach Founders Directly with the Right Contact Information
With data backing assortment decisions, you won’t waste money testing brands that won’t be a good fit for your audience
Reach Founders Directly with the Right Contact Information
With data backing assortment decisions, you won’t waste money testing brands that won’t be a good fit for your audience
Identify Top Categories & Shops on TikTok Shop that Fit Your Investment Criteria
Analyze trending product categories & shops to inform your investment decisions. See which categories, shops, and products are driving revenue over time on TikTok Shop.
Increase Confidence in Investment Decisions with Proof of Brand Maturity, Funding, & Momentum
Charm surfaces key insights, including employee growth rate, brand families, founding date, and funding activity, so you can target high-potential brands.
Reach Founders Directly with the Right Contact Information
Use our verified contact information on 1M brands to reach founders directly with the right contact information.
Identify Top Categories & Shops on TikTok Shop that Fit Your Investment Criteria
Analyze trending product categories & shops to inform your investment decisions. See which categories, shops, and products are driving revenue over time on TikTok Shop.
Identify Top Categories & Shops on TikTok Shop that Fit Your Investment Criteria
Analyze trending product categories & shops to inform your investment decisions. See which categories, shops, and products are driving revenue over time on TikTok Shop.
Increase Confidence in Investment Decisions with Proof of Brand Maturity, Funding, & Momentum
Charm surfaces key insights, including employee growth rate, brand families, founding date, and funding activity, so you can target high-potential brands.
Increase Confidence in Investment Decisions with Proof of Brand Maturity, Funding, & Momentum
Charm surfaces key insights, including employee growth rate, brand families, founding date, and funding activity, so you can target high-potential brands.
Reach Founders Directly with the Right Contact Information
Use our verified contact information on 1M brands to reach founders directly with the right contact information.
Reach Founders Directly with the Right Contact Information
Use our verified contact information on 1M brands to reach founders directly with the right contact information.
Testimonials
See why clients are saying,
"All our revenue comes from Charm"
Hear what some of our early users had to say
“The Charm team brings a level of deep data, technology and go-to-market expertise that makes it easy to quickly and effectively utilize Charm data in ways that drive growth across our company.”

Goodman
CEO
Okendo
“You could argue that all our revenue comes from Charm...Charm is our primary data source...Data coverage and data quality [is] the best compared to all the tools we've looked at. At a price point that makes sense for us as well, so it's a no-brainer.”

Pauric McGorry
Director
Wayflyer
“If you want to be first in the market, use Charm.io.”

Dan Albert
Co-Founder
456 Growth
Testimonials
See why clients are saying,
"All our revenue comes from Charm"
Hear what some of our early users had to say
“You could argue that all our revenue comes from Charm...Charm is our primary data source...Data coverage and data quality [is] the best compared to all the tools we've looked at. At a price point that makes sense for us as well, so it's a no-brainer.”

Pauric McGorry
Director
Wayflyer
“The Charm team brings a level of deep data, technology and go-to-market expertise that makes it easy to quickly and effectively utilize Charm data in ways that drive growth across our company.”

Goodman
CEO
Okendo
“If you want to be first in the market, use Charm.io.”

Dan Albert
Co-Founder
456 Growth
Testimonials
See why clients are saying,
"All our revenue comes from Charm"
Hear what some of our early users had to say
“You could argue that all our revenue comes from Charm...Charm is our primary data source...Data coverage and data quality [is] the best compared to all the tools we've looked at. At a price point that makes sense for us as well, so it's a no-brainer.”

Pauric McGorry
Director
Wayflyer
“The Charm team brings a level of deep data, technology and go-to-market expertise that makes it easy to quickly and effectively utilize Charm data in ways that drive growth across our company.”

Goodman
CEO
Okendo
“If you want to be first in the market, use Charm.io.”

Dan Albert
Co-Founder
456 Growth
Get Started
See why leading companies use Charm to uncover opportunities and drive growth.














