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Get valuable insights into a brand's growth and success

Charm uses serious data science to compare every brand against one another to spot the fastest growers and hottest up-and-comers.

Social & Community
Explore brand growth & engagement on Instagram, Facebook, Twitter, TikTok, Etsy and more.
Ad Growth
Track brand advertising on Facebook and Instagram and review current ads.
Distribution & Wholesale
Identify online resellers for a particular brand to dive into their wholesale programs.
Understand how fast a brand is growing and how successful they are.

Diligence acquisitions and compare performance

Key metrics include:

Similar Brands
Similar audience and product offerings.
Social Rankings & Trends
Trends in social performance and web traffic rankings
Brand Overlap
Charm identifies brands commonly sold on the same stores and brands that appear to target similar demographics on the social networks.
Wholesale Channels
Charm uses computer vision and natural language processing to match products being sold online to the parent brand.
Growth Success

Prospect across any brand category and get updates on new ecommerce trends

Charm allows you to find brands across any product category or product keyword.

View trending ecommerce categories
Use the prospector to find brands in any category, and go to our Trending page to get everything you need to know about the top ecommerce categories.
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View DTC & Amazon data

Amazon Prospector can identify DTC brands that have an Amazon presence and vice versa.

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Trusted by 100s of Companies Globally (6)
okendo

The Charm team brings a level of deep data, technology and go-to-market expertise that makes it easy to quickly and effectively utilize Charm data in ways that drive growth across our company.

Matt Goodman
Matt Goodman
CEO, Okendo
shipbob

Charm has been instrumental in helping our revenue organization be more productive with daily selling activities at every level. The level of insight, detail, and knowledge our team has at its fingertips is directly due to the great work that the Charm team is doing for us. The Shipbob team is incredibly excited for the future work that the Charm team churns out, because when Charm innovates we all win.

Anthony Watson
Anthony Watson
Co-Founder, Shipbob
HeySocial

Charm.io is an impressive prospecting tool for our sales team. We can narrow down our potential targets to a prioritized list based on precise criteria. The wide range of filters available in Charm.io and easy exporting capabilities are some of our favorite features. With the quick export, the information is immediately usable and creates instant value for our team. The customer success team has also been incredibly helpful and responsive to our needs.

Webinar Social Graphics (2)
Lucien Choucroun
Co-Founder, HeySocial
faire

Charm provides incredibly unique insights into the retail landscape that our team can put into action.

Sara Ittelson
Sara Ittelson
Head of Partnerships, Faire