World's Most Comprehensive Data for Brands
Competitive Intelligence for DTC Brands
Competitive Intelligence for DTC Brands
Track top-performing TikTok Shops, analyze competitors’ content strategies, align yourself with top social trends, and uncover actionable insights to grow your brand faster. Charm gives DTC brands real-time intelligence to stay ahead of the competition.
Track top-performing Shops on TikTok, analyze competitors’ content strategies, align yourself with top social trends, and uncover actionable insights to grow faster. Charm gives brands real-time intelligence to stay ahead of the competition.
World's Most Comprehensive Data for Brands



Why It Matters
Competitive Intelligence
Competitive Intelligence
Fuels Brand Success
Fuels Brand Success
Brands must take a data-driven approach to content strategy, competitive positioning, research, development, and more.
Without reliable insights, brands struggle to:
Benchmark against competitors

Identify emerging product trends


Understand which strategies drive revenue

CORE FEATURES
How Charm
How Charm
Helps Brands
Helps Brands
Competitor Tracking
Monitor TikTok Shops and DTC competitors in real time. See top products, revenue trends, and engagement metrics.
Trend & Category Insights
Analyze brands based on market share. Keep up with trending categories, top influencers, and hashtags to inform your content strategy.
Product-Level Analytics
Analyze pricing, promotions, ad creatives, and best-performing SKUs to inform your own strategy.

Competitor Tracking
Monitor TikTok Shops and DTC competitors in real time. See top products, revenue trends, and engagement metrics.
Trend & Category Insights
Analyze brands based on market share. Keep up with trending categories, top influencers, and hashtags to inform your content strategy.
Product-Level Analytics
Analyze pricing, promotions, ad creatives, and best-performing SKUs to inform your own strategy.

CORE FEATURES

Get Shop-Specific and In-Depth Category Data
Get insights into revenue on a category, shop, product, and SKU level basis and discover the top categories and sub-categories being sold on TikTok Shop.
Get Shop-Specific and In-Depth Category Data
Get insights into revenue on a category, shop, product, and SKU level basis and discover the top categories and sub-categories being sold on TikTok Shop.
Get Shop-Specific and In-Depth Category Data
Get insights into revenue on a category, shop, product, and SKU level basis and discover the top categories and sub-categories being sold on TikTok Shop.
Get Daily Sales Data and View Product Sales & Revenue
View data on the 100M+ products being sold on TikTok Shop today. See top-selling products by revenue, units sold, MoM growth & more.
Get Daily Sales Data and View Product Sales & Revenue
View data on the 100M+ products being sold on TikTok Shop today. See top-selling products by revenue, units sold, MoM growth & more.
Get Daily Sales Data and View Product Sales & Revenue
View data on the 100M+ products being sold on TikTok Shop today. See top-selling products by revenue, units sold, MoM growth & more.
Access Creator Analytics and Understand Global TikTok Shop Insights
See which creators drive TikTok Shop revenue, with visibility into products, views, ad spend, and global markets.
Access Creator Analytics and Understand Global TikTok Shop Insights
See which creators drive TikTok Shop revenue, with visibility into products, views, ad spend, and global markets.
Access Creator Analytics and Understand Global TikTok Shop Insights
See which creators drive TikTok Shop revenue, with visibility into products, views, ad spend, and global markets.
Testimonials
See why clients are saying,
"All our revenue comes from Charm"
Hear what some of our early users had to say
“The Charm team brings a level of deep data, technology and go-to-market expertise that makes it easy to quickly and effectively utilize Charm data in ways that drive growth across our company.”

Goodman
CEO
Okendo
“You could argue that all our revenue comes from Charm...Charm is our primary data source...Data coverage and data quality [is] the best compared to all the tools we've looked at. At a price point that makes sense for us as well, so it's a no-brainer.”

Pauric McGorry
Director
Wayflyer
“If you want to be first in the market, use Charm.io.”

Dan Albert
Co-Founder
456 Growth
Testimonials
See why clients are saying,
"All our revenue comes from Charm"
Hear what some of our early users had to say
“You could argue that all our revenue comes from Charm...Charm is our primary data source...Data coverage and data quality [is] the best compared to all the tools we've looked at. At a price point that makes sense for us as well, so it's a no-brainer.”

Pauric McGorry
Director
Wayflyer
“The Charm team brings a level of deep data, technology and go-to-market expertise that makes it easy to quickly and effectively utilize Charm data in ways that drive growth across our company.”

Goodman
CEO
Okendo
“If you want to be first in the market, use Charm.io.”

Dan Albert
Co-Founder
456 Growth
Testimonials
See why clients are saying,
"All our revenue comes from Charm"
Hear what some of our early users had to say
“You could argue that all our revenue comes from Charm...Charm is our primary data source...Data coverage and data quality [is] the best compared to all the tools we've looked at. At a price point that makes sense for us as well, so it's a no-brainer.”

Pauric McGorry
Director
Wayflyer
“The Charm team brings a level of deep data, technology and go-to-market expertise that makes it easy to quickly and effectively utilize Charm data in ways that drive growth across our company.”

Goodman
CEO
Okendo
“If you want to be first in the market, use Charm.io.”

Dan Albert
Co-Founder
456 Growth
Get Started
Get Started
See why leading companies use Charm to uncover opportunities and drive growth.
See why leading companies
use Charm to uncover
opportunities and drive growth.







