DTC News and Insights

Trends in The DTC Food and Beverage Space

Written by The Charm Team | Jan 6, 2023 3:18:52 PM
 

Smaller food and beverage brands are leveraging the internet to distribute products to their hyper-specific audience. Here’s what you need to know about trends in the DTC food and beverage space:

  • Many DTC food startups are seeing success as they cater to specific dietary needs. US online grocery sales are projected to hit $187.7 billion in 2024.
  • Search volume has increased by 153% over 5 years for the plant-based brand “Laird Superfood” and has grown by 45% over the past 2 years for a high-protein, low-carb breakfast cereal “Magic Spoon.”
  • According to a report from Exploding Topics, worldwide sales of plant-based “meat” products are expected to grow to over $35 billion in 2027.
  • America’s food system is becoming decentralized. “Fruits and vegetables grown locally around the country will shorten supply chains, require less fuel to transport, and provide fresher produce year-round to consumers.” Said Chris Rawley, CEO of Harvest Returns

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Breaking Out Food and Beverage Brands

RYZE Superfoods

Growth Score: 94.5

Drink RYZE mushroom coffee for better focus, lasting energy, and superb immune support.

Bobbie

Growth Score: 94.0

European style organic infant formula that meets the U.S. FDA’s nutritional requirements. Bobbie is the only female-founded and mom-led infant formula company in the U.S.

Javy Coffee

Growth Score: 92.2

Grab your favorite glass or mug, then add 1–2 tablespoons of our Javy liquid coffee concentrate to water, milk, deserts or anything else.

Athletic Brewing Company

Growth Score: 92.2

Pioneering a revolution in non-alcoholic craft beer. Brewing high-quality, great tasting non-alcoholic beer for today’s healthy & active beer lover

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