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Top Health Influencers on U.S. TikTok Shop: Products That Sold the Most

Written by The Charm Team | Jun 11, 2025 1:16:10 PM

Influencers on TikTok Shop are key to driving sales for brands. Top creators that drove sales for health brands focused on showing what the product does, who it's for, and why it matters. They used plain language and relatable examples to explain real benefits. 

Overall, their content connected with viewers and led to strong results. Below, you'll see which creators made the biggest difference from May 2024 to April 2025 and how much each product sold. This new data from Charm covers a full 12-month period and serves as an update to the earlier article, which only featured data from December 2024 to January 2025.

 

Health Products with the Most Sales and Their Creators

These health products sold the most on the TikTok shop in 12 months, from May 2024 to April 2025. Each one was boosted by a creator who knew how to make the message clear and relatable. See which creators moved the most products and how much revenue they helped generate.

            

1. Micro Ingredients Collagen Peptides Powder

This product reached $23M in sales. It performs well because the content focuses on benefits like skin, hair, and joint support. @violetlisette helped push the message with clear, honest videos that reached everyday users. Her content helped bring in $314K in sales.

2. MilaMiAmor 15 Day Cleanse Gut & Colon Support

With $22M in sales, this cleanse is one of the most talked-about items in health. @chiki_baby made it easy to understand with short videos showing how and when to use it. She helped drive $580K in sales.

3. Goli 3 Bottles of Ashwagandha & Vitamin D Gummy

This set brought in $22M. It’s a bundle with a strong pitch. People like how it fits into their daily wellness routines. @mferortega33 boosted this product by explaining what each vitamin does. His videos led to $654K in sales.

4. Nello Supercalm Calming Drink Mix

Nello sold $20M worth of this calming mix. The product is all about stress relief. @savearssizzle leaned into that with videos that showed the drink in real life. His sales impact hit $866K.

5. Goli Ashwagandha & Vitamin D Gummy

This single bottle did $16M in sales. It works because people recognize the brand and trust its benefits. @ibuycoolstuff helped explain what makes this one different. He pulled in $434K in sales.

6. Cata-Kor NAD+ Supplement for Aging, Energy, and Focus

Cata-Kor earned $14M in sales. The product targets energy and brain support, which is easy to demo in daily routine content. @kellyfindz did just that, helping push nearly $1M in sales.

7. MaryRuth’s Liquid Multivitamin 15.22 fl oz

This version of MaryRuth’s hit $14M. Its size and liquid form help it stand out. @nikkicocobeauty used real-life video reviews to connect with her followers and drove $1.6M in sales.

8. Physician’s Choice Digestive Enzymes & Probiotic

This digestive duo brought in $13M. People trust the product and the creators who talk about it. @kennn1976 made it clear how it helps gut health and brought in $1.4M in sales.

9. Neuro Gum Energy & Focus Nootropics

This gum earned $12M. It’s different from other energy products, and that helped it stand out. @espindeezy showed what it looks like and how to use it. That led to $711K in sales.

10. MaryRuth’s Liquid Multivitamin 30 fl oz

The larger version of MaryRuth’s made $11M. People liked the size and trusted the brand. @jared.palmer kept things simple in his videos and brought in $554K in sales.

 

What You Can Learn From These Health TikTok Influencers

Each of these creators made the product easy to understand. They didn’t use complicated language. They kept the focus on what the product does and who it helps. That’s why their videos drove sales.

If you want to launch or grow your own product on TikTok Shop, learn from these top health influencers. They show what works. Use short videos, honest reviews, and real outcomes.

The best TikTok influencers in health focus on clear content, not trends. If you stay focused, you can see results too. Request a demo with Charm to get the latest data from top health influencers on TikTok.