DTC News and Insights

DTC Brands Marketing Subscription Services

Written by The Charm Team | Jan 6, 2023 3:18:56 PM
 

Many DTC companies are looking to appeal to cost-conscious customers by offering “subscribe and save” options. Here’s what you need to know:

  • DTC companies are promoting subscriptions as a way to save time and money as well as guarantee a reliable supply of the product during Covid-induced supply chain shortages.
  • Some DTC companies, such as raw dog food brand Maev, also offer loyalty members cash credits to use toward future orders.
  • With new customer acquisition costs on the rise, DTC brands are finding that promoting discounted subscriptions help their companies in the uncertain environment.

Read the full article

Fast-Growing DTC Subscription Services

StitchFix

Growth Score: 92.9

Stitch Fix is personal styling for men, women & kids that sends clothing to your door (with free shipping & returns). Get started & find clothes you’ll love!

HelloFresh

Growth Score: 92.8

Get started with America’s Most Popular Meal Kit today! Most 5-Star Reviews ✅ The most recipe variety ✅ Fresh & affordable meal kit delivery service. Start now!

Bespoke Post

Growth Score: 91.0

Goods and guidance, delivered in a monthly box of awesome — plus a full shop of uniquely cool products.

Ritual

Growth Score: 88.6

Committed to creating the purest, most effective formulations for everyday health, and sharing every ingredient, source & scientist behind our products.

Book of the Month

Growth Score: 87.3

Treat yourself to the original book subscription box! We curate each month’s best new books so you can spend more time reading and less time researching.

Get started with a free Charm account here and attend our upcoming Charm 101 webinar to hear from our Customer Success Managers about how to build the perfect pipeline and find DTC insights.