DTC News and Insights

Survive the retail apocalypse

Written by The Charm Team | Sep 19, 2024 1:13:59 PM


Retailers are filing for bankruptcy right and left. How can you survive the retail apocalypse? Partner with DTC brands. In this free report, Charm outlines how you can:

  • Expand your ecommerce presence
  • Appeal to younger consumers with optimized product assortments
  • Use data-backed insights to add emerging DTC brands to your store

Download the report & learn how to partner with DTC brands to grow sales and achieve success.

 

View The Report

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DTC Brands That Recently Launched at Sephora

Sephora is a retailer that is seeing success as a result of its DTC partnerships. They consistently launch new DTC brands to stay relevant and appeal to new and younger shoppers.

 

1. Sienna Naturals

Sephora Launch: July, 2024

Co-owned by Issa Rae & Hannah Diop, Sienna Naturals is a vegan hair care line.

 

2. Dieux

Sephora Launch: February, 2024

Dieux is a clinical skincare brand that has gone viral on Instagram and TikTok prior to their launch at Sephora.

 

3. Luna Daily

Sephora Launch: June 2024

This microbiome-balancing body care brand is the first-ever motherhood-focused brand to launch at Sephora.

 

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