DTC News and Insights

Nordstrom & DTC Brands

Written by The Charm Team | Sep 19, 2024 1:12:49 PM


Indochino is expanding its partnership with Nordstrom by opening more shop-in-shops. Here's what you need to know:

  • Nordstrom launched a collaboration with the apparel brand Indochino in 2020 and now they are expanding their partnership by offering its made-to-measure suiting experience within additional Nordstrom department stores across the country.
  • The latest expansion brings the total Indochino shop-in-shops in Nordstrom to 32, putting their custom clothing brand within 50 miles of more than 90% of U.S. shoppers.
  • The shop-in-shops have Indochino Style Guides to help customers create custom-tailored suits, shirts, chinos, and outerwear.
  • Nordstrom's expanded partnership shows its commitment to adding popular DTC brands to its assortment to stay relevant and grow sales.

 

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Brands Selling at Nordstrom

Indochino is just one brand that has partnered with Nordstrom. Over the years, they've added the following DTC brands as well to stay relevant and attract more shoppers. 

 

1. Indochino

Charm Growth Score™: 78.3

Explore Indochino: Custom clothing for the modern man. We're innovating the way men dress. Shop suits, shirts & accessories.

 

2. Bonobos

 

Charm Growth Score™: 67.3

Shop men's clothing with Bonobos. Find the latest in men's fashion with casual and formal clothes options, including dress shirts, pants, and more.

 

3. Everlane

Charm Growth Score™: 76.6

Shop Everlane now for modern essentials. We make the most beautiful essentials, at the best factories, without traditional markups. 

 

4. Reformation

Charm Growth Score™: 87.0

Reformation makes the most sustainable clothing and accessories.

 

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